“They label movements for LGBT rights as ‘Marxist’ in the hopes that this will frighten people into voting against things like gay marriage,” McCarthy says.

A still image from a YouTube video that falsely claims that concepts such as social justice and feminism, among others, …
A still image from a YouTube video that falsely claims that concepts such as social justice and feminism, among others, are “cultural Marxism.” Photo: Youtube/EuropeanUnity565

“This is a clever rhetorical strategy, if dishonest or, charitably, simply deeply confused.”

McCarthy makes a firm distinction between Marxist theorists originating in the 20th century and today’s concept of “cultural Marxism”.

An alt-right meme referencing ‘cultural Marxism’, a debunked concept that flourishes online. The wording co-opts fears …
An alt-right meme referencing ‘cultural Marxism’, a debunked concept that flourishes online. The wording co-opts fears about demographic change in the world today. Photo: Supplied

via Cultural Marxism – the ultimate post-factual dog whistle